DigiPromiseEvery enquiry from BayutProperty FinderWhatsAppInstagramyour website
answered in seconds.
IRIS replies to buyers, tenants and investors the moment they message, qualifies budget, area and timeline, books the viewing and hands your agents a hot lead on WhatsApp. In Arabic, English and 100+ languages, 24/7.
A Bayut lead, handled by IRIS
- Repliedin 3 seconds
- Qualifiedbudget · mortgage · 3 months
- Bookedviewing Saturday 11am
- Alertedagent Sara on WhatsApp
Trusted by leading brands.
The fastest reply
wins the client.
Buyers message 3 or 4 agencies about the same unit. The one who answers first, at 11pm or on a Sunday morning, gets the viewing. IRIS makes sure that is you.
Leads go cold overnight
Portal enquiries arrive after office hours. By 9am the buyer has already booked with someone else.
Ad spend wasted on slow follow-up
You pay for every Meta and portal lead, then lose it because nobody replied for hours.
Agents chase the wrong people
Hours on calls with tyre-kickers while serious, pre-approved buyers wait in the inbox.
Reply. Qualify. Book.
Every message, answered in seconds.
Website, WhatsApp, Instagram, Telegram and Facebook all land with IRIS. It answers questions about units, communities, payment plans and service charges from your own data.
- First reply in under 5 seconds, day and night
- Arabic, English and 100+ languages, automatically
- Trained on your listings, FAQs and tone of voice
Hot buyers, sorted from browsers.
IRIS asks the questions your best agent would ask, naturally inside the chat, and scores every lead so your team calls the right people first.
- Buy or rent, budget, area and property type
- Cash or mortgage, pre-approval and move-in timeline
- End-user or investor, Golden Visa interest
Lead profile · built by IRIS
Viewings booked. Nobody forgotten.
IRIS offers real time slots, books the viewing, alerts the right agent on WhatsApp and follows up with leads who went quiet.
- Viewing booked straight into the conversation
- Agent gets a WhatsApp alert with the full chat
- Automatic follow-ups for leads who stopped replying
📅 Viewing confirmed
Built for the way
Dubai property is sold.
Brokerage owners
“My agents can't answer 200 enquiries a day.”
Every lead answered and routed to the right agent, with a dashboard of what happened.
Off-plan sales teams
“Launch day floods us with leads.”
IRIS handles the rush, explains payment plans and books EOI meetings around the clock.
Independent agents
“I can't reply while I'm at a viewing.”
Your personal assistant on WhatsApp that never misses a buyer while you're out.
Leasing & property managers
“Same tenant questions, every single day.”
Answers rent, cheques, DEWA and maintenance questions and books inspections.
غيّر نظام الذكاء الاصطناعي من DigiPromise طريقة عملنا بالكامل. أصبحنا نرد على العملاء فوراً في أي وقت، وارتفعت مبيعاتنا بشكل ملحوظ خلال أول شهرين.
“DigiPromise's AI changed the way we work. We now reply to clients instantly at any hour, and our sales rose noticeably in the first two months.”Khalid Al Mansoori · General Manager, Real Estate, Dubai
IRIS vs the usual options.
| Hiring another agent | Generic chatbot | IRIS | |
|---|---|---|---|
| First reply time | Minutes to hours | Seconds | Under 5 seconds |
| Works nights, weekends & holidays | ✕ | ✓ | ✓ |
| Knows your listings & payment plans | ✓ | ✕ | ✓ |
| Qualifies budget, finance & timeline | ✓ | ✕ | ✓ |
| Books viewings & alerts agents | ✓ | ✕ | ✓ |
| Arabic, English & 100+ languages | 1–2 languages | Limited | 100+ |
| Set up and run for you | Recruit, visa, train | You build it | Fully managed by our team |
| Monthly cost | Salary + visa + commission | Low, but no results | From $685AED 2,500 |
Plugs into the tools
you already use.
IRIS answers where your leads already arrive and sends every qualified lead to where your team already works.
Answers leads from
Sends leads to
Pick a plan. Setup starts in 24 hours.
Monthly or annual. Annual saves 15% and up to 100% of the setup fee.
Starter
Best for solo agents
+ $1,365AED 5,000 one-time setup
5,000 messages / month
Billed $6,984AED 25,500/yr · $1,365AED 5,000 setup waived
5,000 messages / month
- Website chat
- Qualifies every lead (budget, area, timeline)
- Lead alerts by WhatsApp & email · 1 team member
- Leads saved to Google Sheets
- Trained on your website pages
- 2 languages: English + Arabic
- Basic analytics
- Email support
Growth
Best for agencies with 2–10 agents
+ $2,725AED 10,000 one-time setup
12,000 messages / month
Billed $10,860AED 39,780/yr · $2,725AED 10,000 $1,362AED 5,000 50% off setup
12,000 messages / month
- Everything in Starter, plus:
- WhatsApp Business, Instagram, Messenger & Telegram
- Viewings booked into your calendar
- Human handover to your team
- Trained on your website + your listings (synced monthly)
- Leads saved to Google Sheets or your CRM
- Lead alerts · 3 team members
- 5 languages: English, Arabic + 3 of your choice
- Full client dashboard + advanced analytics
- Monthly email report
- Priority WhatsApp support
Scale
Best for brokerages with 10–50 agents
+ $3,405AED 12,500 one-time setup
20,000 messages / month
Billed $13,620AED 49,980/yr · $3,405AED 12,500 $1,702AED 6,250 50% off setup
20,000 messages / month
- Everything in Growth, plus:
- 3 IRIS agents (e.g. sales, leasing, off-plan)
- Lead alerts · 5 team members
- Listings synced weekly
- 20 languages of your choice
- Dashboard + downloadable reports
- AI conversation insights
- Webhooks & API access
Enterprise
Best for multi-branch brokerages & developers
+ $4,085AED 15,000 one-time setup
Tailored to your volume and integrations
Custom messages / month
Billed annually · $4,085AED 15,000 $2,042AED 7,500 50% off setup
Tailored to your volume and integrations
Custom messages / month
- Everything in Scale, plus:
- Multi-branch setup
- Custom number of IRIS agents
- Unlimited team alerts
- Listings synced daily
- 100+ languages
- Custom integrations
- Custom dashboard + reports
- Signed data agreement (DPA) on request
- Dedicated account manager
Need premium AI models, custom integrations or higher volumes? Get a tailored quote →
Monthly: cancel anytime, one-time setup fee · Annual: save 15%, setup waived on Starter and 50% off on other plans · GCC clients billed in AED
Different industry?
There's an agent for that.
IRIS questions, answered.
What is IRIS?
IRIS is an AI lead agent for real estate brokerages and agents, built in Dubai and used worldwide. It replies to every buyer, tenant and investor enquiry on your website, WhatsApp, Instagram and Telegram in seconds, qualifies them, books viewings and sends hot leads to your team on WhatsApp or email.
Does IRIS work with Bayut, Property Finder and Dubizzle leads?
Yes. When a portal enquiry reaches your WhatsApp or website, IRIS replies instantly, asks the qualifying questions and books the viewing, so the lead never waits for an agent to be free.
Can IRIS answer questions about my actual listings?
Yes. IRIS is trained on your listings, communities, payment plans and FAQs. On the Scale plan it reads your full listing data, so it can match buyers to units that fit their budget and area.
Which languages does IRIS speak?
Arabic, English, Russian, Hindi, Chinese, French and 100+ more. It replies in the language the buyer writes in, automatically.
Will buyers know they are talking to AI?
IRIS introduces itself as your AI assistant and can hand the conversation to a human agent at any moment. Honest from the first message, and your team stays in control.
Can my agents take over a conversation?
Yes. Your agents get the full chat with every lead alert and can reply on WhatsApp themselves whenever they want. IRIS steps back as soon as a human joins.
How long does setup take?
Setup starts within 24 hours of your kickoff call, and we agree the go-live date with you on that call. We train IRIS on your listings and tone, connect your channels, test it with you and then switch it on.
How much does IRIS cost?
Starter, Growth and Scale have fixed monthly prices shown on this page, with a one-time setup fee on monthly plans. Annual plans save 15%, with the setup fee fully waived on Starter and 50% off on Growth, Scale and Enterprise. Enterprise is quoted based on your volume and integrations.
Your next buyer is messaging right now.
Let IRIS answer them. Book a 30-minute demo and see it reply to your own listings.
